Overview
Analyze recorded customer calls to evaluate how well reps follow your sales methodology and where they can improve. See where reps articulate value, quantify outcomes, reference customers, engage decision-makers, and what to focus on next time. Scale coaching with consistent, actionable guidance you can deliver in minutes.
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Capabilities
- Evaluates calls against your internal sales methodology to pinpoint strengths, gaps, and risks.
- Surfaces relevant transcript quotes so managers can coach to specifics, not generalities.
- Suggests practical next-step topics and agenda items for the follow-up conversation.
- Highlights missing elements such as quantified outcomes, references, or executive engagement so reps can address them early.
Example output
Feedback summary — Acme Corp discovery with Jordan Lee (Gong recording)
Success criteria
Point of view (value hypothesis): Present — “Based on your expansion goals, Globex helps teams shift time from manual updates to selling by automating CRM hygiene and surfacing account context instantly.”
Positive business outcome: Partial — Outcomes were described qualitatively.
Customer references: Missing — No specific customers cited.
Executive alignment: Missing — No explicit economic buyer identified or invited for next call.
Suggestions for the next meeting agenda
Quantify outcomes: Align on 2–3 concrete KPIs.
Add a customer proof point: Share one relevant customer story and outcome to build confidence.
Expand stakeholders: Invite the economic buyer and a technical evaluator; confirm decision process and timeline.
Agent workflow
Step 1: Trigger activation
User selects one or more recorded calls and the agent fetches the transcript(s) from Gong.
Step 2: Analyze call transcript
Identify the rep and meeting context from the transcript.
Step 3: Compare transcript to desired criteria
Check for key success criteria (value hypothesis, positive business outcomes, customer references, executive involvement).
Step 4: Note sources for conclusions
Extract supporting quotes tied to each criterion and mark presence or absence.
Step 5: Generate report
Create a compact table summarizing coverage across criteria.
Step 6: Deliver output
Write concise coaching notes with suggested focus areas and next-meeting agenda items.
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