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TIME revives a century of archives—and boosts sales and research—with Glean.

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TIME revives a century of archives—and boosts sales and research—with Glean.

Overview

Bridging 100 years of journalism with tomorrow’s work AI

TIME magazine has been a pillar of American journalism since it was first published in 1923. For over a century, it has chronicled earth-shaping events, becoming an authoritative source for current affairs and in-depth analysis.

With now a website, a magazine, a social media footprint of over 51 million, live events, along with a television and video studio, TIME continues to provide trusted coverage across various media—making it an indispensable resource for understanding human history.

Before Glean

Historical data into working knowledge

With over a century of historical articles stored across everything from typewritten pages to scattered digital systems, finding the right information—whether for research or a sales pitch—had become increasingly complex. TIME needed a centralized way to index, understand, and surface all of their content —making it searchable and useful for today’s work.

That’s why they chose Glean.

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About

With Glean

Accelerating sales. Supercharging research. Simplifying work.

Closing faster through search

TIME implemented Glean to support its critically busy sales teams by centralizing its wealth of historical data. Integrating apps like Google Workspace and Salesforce, Glean helped TIME streamline workflows, simplify reporting, and establish quick access to information.

With Glean helping prepare for meetings and automating drafting for initial client pitches, sales cycles were accelerated and increasingly successful.

Up and running in weeks

TIME swiftly implemented Glean in 2-3 weeks thanks to out-of-the-box integrations with over 100 platforms and custom training.

Five months later, Glean was effortlessly integrated with TIME’s core systems, user satisfaction was high, and all initial desired use cases were successfully implemented.

A century of data, fully indexed

TIME leveraged Glean to index over 100 years of historical articles, providing the editorial team with quick and easy access to information.

This significantly enhanced research efficiency by enabling fast retrieval of articles, summaries, and direct links, thereby speeding up story development.

We're up and running in three weeks. I don't think I've ever been able to integrate something quicker and faster than that.”

Future

What’s next for TIME

With Glean centralizing and indexing data from over 100 years of articles, TIME ushered in a new era of insight, context, and efficiency across its organization. From revitalizing sales cycles to empowering comprehensive editorial research, Glean powers teams to make better-informed decisions and focus more on high-value endeavors.

Moving forward, TIME is looking to use AI to improve research processes for the TIME 100 or Person of the Year—potentially leveraging Glean to better discover the world's most influential and important people.

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TIME revives a century of archives—and boosts sales and research—with Glean.

Table of contents

Explore more customer stories

How DBS enables its staff to focus on meaningful work through AI integration

Glean helps employees at Cro Metrics do their best work, no matter where they are.

How Wealthsimple saves $1M+ annually with Glean

Work AI that works.

TIME revives a century of archives—and boosts sales and research—with Glean.

TIME revives a century of archives—and boosts sales and research—with Glean.

Bridging 100 years of journalism with tomorrow’s work AI

Historical data into working knowledge

Accelerating sales. Supercharging research. Simplifying work.

Closing faster through search

Up and running in weeks

A century of data, fully indexed

What’s next for TIME

Work AI that works