TIME revives a century of archives—and boosts sales and research—with Glean.
Overview
Bridging 100 years of journalism with tomorrow’s work AI
TIME magazine has been a pillar of American journalism since it was first published in 1923. For over a century, it has chronicled earth-shaping events, becoming an authoritative source for current affairs and in-depth analysis.
With now a website, a magazine, a social media footprint of over 51 million, live events, along with a television and video studio, TIME continues to provide trusted coverage across various media—making it an indispensable resource for understanding human history.
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Historical data into working knowledge
With over a century of historical articles stored across everything from typewritten pages to scattered digital systems, finding the right information—whether for research or a sales pitch—had become increasingly complex. TIME needed a centralized way to index, understand, and surface all of their content —making it searchable and useful for today’s work.
That’s why they chose Glean.
With Glean
Closing faster through search
TIME implemented Glean to support its critically busy sales teams by centralizing its wealth of historical data. Integrating apps like Google Workspace and Salesforce, Glean helped TIME streamline workflows, simplify reporting, and establish quick access to information.
With Glean helping prepare for meetings and automating drafting for initial client pitches, sales cycles were accelerated and increasingly successful.
Up and running in weeks
TIME swiftly implemented Glean in 2-3 weeks thanks to out-of-the-box integrations with over 100 platforms and custom training.
Five months later, Glean was effortlessly integrated with TIME’s core systems, user satisfaction was high, and all initial desired use cases were successfully implemented.
A century of data, fully indexed
TIME leveraged Glean to index over 100 years of historical articles, providing the editorial team with quick and easy access to information.
This significantly enhanced research efficiency by enabling fast retrieval of articles, summaries, and direct links, thereby speeding up story development.
